As Facebook Political Campaigning Heats Up, NGP VAN Launches New Social Organizing Tool

Democrat-oriented software developer NGP VAN (Voter Activation Network) is launching an updated tool today for the US 2012 election season, that uses Facebook to help stir up voter participation.?Called?Social Organizing, it?lives on a campaign?s website, has users sign in using Facebook Connect, then filters a user?s friends on Facebook to match with their voter registration file. Users may also search the app specifically for people Social Organizing does not immediately locate.

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